7 CRE Brokerages Making an Impact on Social Media

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Social media is a great way to reach a wide audience and many commercial real estate brokerages are seeing the benefits of utilizing these platforms. The top commercial real estate firms such as JLL, Cushman & Wakefield, CBRE and many others are actively posting on their social media channels and are seeing increased engagement because of it.

Here is a list of 7 CRE brokerages making an impact on social media.

@CBREAmericas

The CBRE Americas Twitter account shares the latest commercial real estate news and research from the US, Canada & Latin America. You can expect to learn about market trends, CRE news, CBRE professionals’ opinions and so much more. CBRE makes custom graphics and implements them in their tweets as well, helping them stand apart from the competition.

@JLL

Headquartered in Chicago, JLL is a financial and professional services firm that specializes in commercial real estate. Their Twitter account is chalked full of research, market info, great articles about anything and everything CRE and of course a listing here and there. They hashtag their timeline Achieve Ambitions, which helps their stream of tweets stay cohesive. JLL also shares content from their JLL Real Views account, which is a global news site that features stories that explore the world of real estate and its impact on the wider business world.

@CushWakeUS

With the recent merger of Cushman & Wakefield and DTZ, Cushman has really put in an effort to up social media presence on Twitter. They share plenty of relevant commercial real estate knowledge and research info. They also have a very popular LinkedIn page, where you will find similar content in longer text format.

@Colliers

Colliers is a great leader in commercial real estate content for social media. They share exceptional research, charts, graphs and so much more relating to the industry. You can also expect to see tweets about events they host and things they attend as a company. It’s a great mix of both professional and personal content.

@NAI

NAI is another leading CRE firm who offers up plenty of great CRE content to its followers. They regularly share research reports, news articles about commercial real estate, and loads of industry happenings. They implement plenty of visuals to make the content easy to digest.

@AvisonYoung

This Canadian-based CRE firm does plenty of business in the United States and shares info about their deals on Twitter. You can also expect to see plenty of articles, visuals, research reports, and industry news on their timeline. They have fantastic information for all variables of the commercial real estate industry.

@MMREIS

Marcus & Millichap is a leading provider of commercial real estate investment, sales, financing, research, and advisory services. They present great info on their Twitter account with everything from new listings to news spotlights where Marcus & Millichap professionals are speaking. They share plenty of insightful and interesting CRE content full of visuals to keep it light and easily digestible for even the business CRE professional.

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